My name is Neil and my friend and former coworker Laura is an incredible writer. If your organization needs a marketing communications expert—full-time or freelance—get in touch with her!
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Yes, but she's not responsible for any of the words and errors on the site--those are all mine.
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Crafting effective marketing communications often depends on sifting through very detailed information to pull out what’s most important to your target audience. But what if that information only exists in the brain of someone who doesn’t think the way a marketer does?
Laura is fantastic at interviewing experts. She knows how to strike the right balance between giving them the freedom to talk about the things that they’re interested in and keeping them focused on things that will be most interesting to potential customers. Her professional demeanor and thorough preparation establish her credibility right from the outset of a call or in-person meeting. And she uses her sharp sense of humor to keep the mood friendly—and keep the experts talking.
If you want someone who can turn one hour of interview time into the valuable insights you need to create marketing campaigns, check out Laura’s LinkedIn profile, download her portfolio (PDF) and e-mail 32reasons@gmail.com.
